CAMPBELL, CA, Jan 18, 2024 – Centric Software, the product lifecycle management (PLM) market leader, is pleased to announce that Chilean food company Wild Foods has selected Centric PLM to enable growth, optimize product development and speed time to market. Centric Software provides the most innovative enterprise solutions to plan, design, develop, source, price and sell food & beverage and consumer products to achieve strategic and operational digital transformation goals.

Headquartered in Chile and founded in 2017, Wild Foods aims to improve the status quo of the food industry by producing healthy and nutritious products while providing product transparency to consumers. High market acceptance is fueling rapid growth and the company seeks to further optimize product development while also ensuring quality and compliance across the board. Wild has a presence in Chile, Mexico, Colombia, Brazil, Peru and the United States.

Different challenges led Wild Foods to digitalize their product development process. “I’d say there were two important reasons: one is that we’ve grown. Three years ago we were 20 people working on four or five products, today we have more than 100 products available. Secondly, due to an error in a nutritional table, and that was the last straw. We decided that the standard of our products must be the best on the market,” explains Rodrigo Paredes Bassi, head of digital transformation at Wild Foods.

For a company that specializes in healthy and nutritious foods, assuring the quality and compliance of its products is key. Mistakes were an urgent sign that their old process was limiting business growth, both nationally and internationally. Paredes confirms, “Strategically speaking, another major deciding factor for investing in a digital R&D platform is the company’s growth. We need to keep opening up categories and speeding time-to-market.”

The search for a PLM began with approximately eight suppliers. “We chose Centric PLM Food & Beverage for its high usability and specialization—the software, as well as the professionals, are focused on this market,” Paredes says. “Centric Software was the platform that the development team liked the most. In addition, we talked to two companies that are already Centric clients, and these conversations were positive factors in our decision.”

“Our goal is to decrease time-to-market by 35%,” concludes Paredes. With the integration of all data, products and people—including suppliers—on one single platform, the company will cut down on costs, improve traceability, optimize the product range and simplify sourcing. All of this will certainly help Wild Brands to achieve its ambitious market expansion plans.”

“We are excited to support Wild Foods’ goal to improve the status quo. Wild puts the interest of their customers and transparency at the heart of all their innovations, aligning nicely with our own philosophy,” says Chris Groves, CEO of Centric Software.

About Wild Foods

The Chilean food company seeks to revolutionize the food industry with attitude, creativity and rock’n’roll. In 2017, the group of friends Felipe Hurtado, Pier Paolo Colonnello and Javier Castro got fed up with only finding unhealthy snacks in supermarkets and stores and decided to be the leaders in transforming the food industry. As of today, Wild Foods products are available in Chile, Mexico, Colombia, Peru, Brazil and the USA. Its proposals for change go beyond offering innovative and healthy high-quality products. The company seeks to persuade consumers to understand more fully what they are consuming, both in nutritional terms and in relation to the origin of the ingredients used and how the food is produced.

For more information, visit www.thewildfoods.com. 

About Centric Software

Silicon Valley-based Centric Software provides an innovative product concept-to-customer platform for producers, brands and retailers of all sizes in the food & beverage industry, food service and grocery retail sectors. Centric Software works closely with customers to achieve more efficient project management and safer product development, execute a competitive retail and product strategy, increase agility, speed time to market and get closer to consumers, resulting in maximized revenues and margins.

All solutions are highly configurable and built hand-in-hand with market-leading companies:

• Centric PLM streamlines product development, procurement, formulation, specification management, regulatory compliance, nutrition, quality assurance, packaging & artwork proofing, sustainability and product portfolio management.
• Centric Visual Boards improves team collaboration and optimizes range category management to get closer to consumers, be more competitive.
• Centric Planning delivers best-in-class, easy-to-use and visually driven financial, merchandise and product portfolio planning as well as store & vendor forecasting for seamless and fast, pre- and in-season execution.
• Centric Pricing and Inventory leverages AI to drive margin and revenue improvement by influencing demand via price and inventory optimization.
• Centric Market Intelligence is a market insights platform for data-informed decision-making on competitor offers and pricing. Provides consumer trends and buying behavior as well.

Centric Software proudly maintains a 100% go-live rate. Awarded for excellence by Just Food 3 times, by Frost & Sullivan several times and the recipient of many other regional accolades, Centric Software is proud to provide the best solution, backed by the best team and to partner with the best customers.

Centric Software is a subsidiary of Dassault Systèmes, the world leader in 3D design software, 3D digital mock-up and PLM solutions.

For more information, visit www.centricsoftware.com.

IFS, the global cloud enterprise software company, announces that Mark Moffat has been promoted to chief executive officer (CEO). Moffat takes over from Darren Roos who has been appointed as the company’s Chair of the Board. Both appointments are effective immediately.

Mark Moffat

The transition provides great continuity for the business by building on the successful strategy that has seen IFS transform into the leading vendor for Asset & Service Management software. Moffat, Roos and the IFS Executive Team have been working on the transition over the past six months as part of the Board’s succession planning process.

Moffat, who was previously IFS chief customer officer, is a well-known and respected technology leader having held several senior positions at PwC before joining IFS.

Commenting on his appointment, Mark Moffat, CEO of IFS, said: “It is a great honor for me to lead IFS as we embark on this next chapter of growth. The business has immensely strong foundations to build upon and we have been putting all the right ingredients in place to continue to deliver on our strategy: a differentiated proposition, a hugely advanced and capable AI-based product, an engaged customer base, a motivated partner ecosystem, and of course our talented employee base.” Moffat continued: “I want to recognize and thank Darren for the impact he has had as my predecessor. I look forward to working with him in his new capacity as IFS Chair of the Board.”

Under Roos’ tenure as CEO, IFS has more than tripled its overall revenues and transformed into a true Cloud business, from both a product and revenue perspective with 79% of total revenue now recurring (up from 36% when he joined). Thanks to sustained organic growth and customer satisfaction scores that set the industry benchmark, IFS has become the trusted vendor for industry focused applications that help manage assets, people, and customers.

Darren Roos, Chair of the Board at IFS, commented: “I am thrilled to appoint Mark as my successor. He has a proven track record, brings a strong network, and is a great leader that people want to follow. I am proud of all that has been achieved since I joined IFS and want to thank the thousands of women and men throughout the business who have lived our shared values and made our customers successful. I am pleased to be continuing my journey with IFS, albeit in a different capacity. There is so much opportunity in the market and, together with the Board, I will work with Mark and his team to ensure we effectively capture it.” Roos concluded: “I take over as Chair of the Board from Jonas Persson, who I want to thank for his great governance and counsel over the years.”

Johannes Reichel, partner at EQT (majority owner of IFS), added: “Darren and the leadership team have delivered phenomenal results in turning IFS into one of the fastest growing software businesses operating at scale. Mark has the right background and ambition that will enable IFS to take advantage of the opportunity ahead, and we look forward to him partnering with Darren as our new Chair of the Board.” Reichel added: “I also want to thank Jonas Persson who leaves the IFS Board, having been the Chairperson since EQT acquired the business. He will continue to serve as a Senior Advisor to EQT and is the Chairperson at several other EQT-owned software businesses.”

IFS is backed by investors EQT, Hg and TA Associates, a group of world-class investors that have been invested as a trio in IFS since 2022 in a transaction valuing IFS at over $10bn. Together they bring decades of software experience, backing IFS for its next wave of growth.

IFS plans to release its financial results for FY2023 on January 30, 2024.

About IFS

IFS develops and delivers cloud enterprise software for companies around the world who manufacture and distribute goods, build and maintain assets, and manage service-focused operations. Within their single platform, their industry specific products are innately connected to a single data model and use embedded digital innovation so that their customers can be their best when it really matters to their customers—at the Moment of Service. The industry expertise of their people and of our growing ecosystem, together with a commitment to deliver value at every single step, has made IFS a recognized leader and the most recommended supplier in our sector. Their team of over 6,000 employees every day live our values of agility, trustworthiness and collaboration in how they support their 6,500+ customers.

For more information, visit ifs.com.

CAMPBELL, CA, Jan 2, 2024 – PEACEBIRD, the fashion brand, has partnered with Centric Software to power their global strategic development ambitions. Centric Software provides the most innovative enterprise solutions to plan, design, develop, source, buy, make, price, allocate, sell, and replenish products such as fashion, outdoor, luxury, multi-category retail, grocery, food & beverage, cosmetics & personal care and consumer electronics to achieve strategic and operational digital transformation goals.

Founded in 1996, PEACEBIRD is a consumer-centric fashion brand retailer with multiple brands catering to diverse market demands. PEACEBIRD is dedicated to building core capabilities for omnichannel retail and operates around 4,500 physical stores across China, introducing over 9,000 new products to the market annually.

Seeking to embrace change to confront market challenges, PEACEBIRD has recently invested in a robust digital management model to boost competitive advantage, drive innovation and increase revenue. PEACEBIRD is implementing Centric PLM and Centric Visual Boards as a critical component of their long-term global strategy for consumer-centric omnichannel success.

Zhang Jiangping, chairman and founder of PEACEBIRD Group, explains, “I believe that in the next 20 years, PEACEBIRD can spread its wings to all corners of the world, becoming a global brand that makes China proud. Therefore, we must lay a solid foundation for future development and truly put consumers at the center. With a product-first approach, the launch of this project and the creation of an end-to-end digital ecosystem, we are honored to learn from Centric, a trusted mentor and friend, on the path of digital transformation.”

“Through Centric PLM, our products will become more refined and our foundation will be more stable,” he continues. “We will accelerate the speed of introducing new products, and product quality and innovation will improve. Moving from uncertainties to certainties is a capability that PEACEBIRD must have on its path to scalability and globalization.”

Using Centric Visual Boards, PEACEBIRD will integrate market intelligence into the early stages of product selection, grouping and assortment visualization.

“PEACEBIRD will harness the power of cutting-edge digital decision-making to create consumer-centric product portfolios for omnichannel, tailor prices and product mixes by region and increase average sales, consumer loyalty and profitability,” Mr. Zhang explains.

As PEACEBIRD’s products are introduced globally in the future, the different needs of regional channels as well as multi-channel distribution requires precisely curated product mixes. Tools such as Centric’s Visual Assortment Board enable the global team to achieve fast, real-time, up-to-date visualization and then to intuitively collaborate around product concepts with each functional team.

“We are honored that PEACEBIRD has selected Centric as a digital transformation partner,” says Chris Groves, CEO of Centric Software. “We look forward to contributing our professional expertise to this collaborative project, and working with the PEACEBIRD team to achieve their global strategic objectives in a sustainable manner.”

About PEACEBIRD

PEACEBIRD is a consumer-centric fashion brand retail enterprise founded in 1996 by Zhang Jiangping, featuring a dove symbolizing love and peace. PEACEBIRD focuses on the fashion industry and implements a “gradient brand” strategy, with multiple brands including PEACEBIRD WOMEN, PEACEBIRD MEN, LEDiN, and mini peace, catering to diverse consumer demands.

PEACEBIRD is dedicated to building core capabilities for omnichannel retail. Starting its e-commerce business in 2008, PEACEBIRD now operates around 4,500 physical stores in 31 provinces and autonomous regions across China, introducing over 9,000 new products to the market annually.

For more information, visit www.peacebird.com.cn.

About Centric Software

From its headquarters in Silicon Valley, Centric Software provides a concept to customer solution experience for consumer goods such as fashion, outdoor, luxury, multi-category retail, grocery, food & beverage, cosmetics & personal care and consumer electronics to plan, design, develop, source, buy, make, price, allocate, sell and replenish products.

Centric Software’s flagship solution Centric PLM brings cost savings and efficiency by optimizing product execution from ideation to development, sourcing and manufacture. Centric Planning is an innovative, cloud-native, augmented-intelligence solution delivering end-to-end planning capabilities to maximize retail and wholesale business performance. Centric Pricing & Inventory leverages AI to drive margin and revenue improvement by influencing demand via price and inventory optimization from pre-season to in-season to season completion. Centric Market Intelligence is an AI-driven, market insight platform for data-informed decision-making on competitor offers and pricing as well as consumer trends and buying behavior. Centric Visual Boards pivot actionable data in a visual-first orientation to ensure robust, consumer-right assortments and product offers.

Centric Software has the highest user adoption rate, customer satisfaction rate and fastest time to value in the industry. Centric Software has received multiple industry awards and recognition appears regularly in world-leading analyst reports and research.

Centric Software is a subsidiary of Dassault Systèmes, the world leader in 3D design software, 3D digital mock-up and PLM solutions.

For more information, visit www.centricsoftware.com.

NEW YORK, NY, Dec 22, 2023 – Infor, the industry cloud company, today announced that it has been named a Leader in the IDC MarketScape: Worldwide SaaS and Cloud-Enabled Large Enterprise ERP 2023-2024 Vendor Assessment.

IDC MarketScape Worldwide SaaS and Cloud-Enabled Large Enterprise ERP Applications 2023-2024 Dot Placement

Download a complimentary copy of the IDC MarketScape report.

According to the IDC MarketScape report, “Infor’s cloud ERP solutions deliver industry-specific capabilities without extensive customizations or integrations by combining the Infor cloud platform built on Amazon Web Services (AWS) and Infor OS innovation services. By subscribing to Infor’s cloud-native service for business applications, organizations experience regular updates that deliver the latest advances in enterprise functionality.”

The IDC MarketScape report evaluated feedback from Infor customers in discrete manufacturing industries (industrial manufacturing, automotive, aerospace & defense), process manufacturing and distribution industries (food & beverage, fashion, distribution), and from those in healthcare and the public sector.

Infor customers surveyed noted the company’s strengths in three key areas, as stated in the report:

• Automated integrated industry expertise: Organizations cited Infor’s “exceptional industry expertise, as it goes deep across their product set. References noted the reason they considered Infor was the company’s strong industry expertise.”
• Integrated future-proof aspects: “Infor CloudSuite is architected to drive innovation. Every customer runs on the same version and benefits from regular updates and enhancements. Continuous cloud innovation and extensibility allow customers to adopt their specific needs within their business. Advanced cloud capabilities include Infor’s Data Lake, RPA, AI/ML, and Amazon Bedrock to ensure the organization remains competitive and future proofs its business through Infor OS.”
• Prebuilt reports and dashboards: “From the basics to financial information, customers can extend what they receive within the analytics to bring more in-depth financial planning and management.”

Soma Somasundaram, Infor president & CTO, said, “We believe Infor’s leadership position in this IDC MarketScape is a recognition of the business value that we are delivering to customers. Our complete, industry-specific solutions are designed to help customers continuously innovate, automate their business processes and increase their competitive advantage.”

About Infor

Infor is a global leader in business cloud software products for companies in industry specific markets. Infor builds complete industry suites in the cloud and efficiently deploys technology that puts the user experience first, leverages data science, and integrates easily into existing systems.

Over 60,000 organizations worldwide rely on Infor to help overcome market disruptions and achieve business-wide digital transformation.

For more information, visit Infor website.

CAMPBELL, CA, Dec 18, 2023 – Centric Software, the product lifecycle management (PLM) market leader, is pleased to announce that UK womenswear brand Mint Velvet has selected Centric solutions to advance their digital transformation. Centric Software provides the most innovative enterprise solutions to plan, design, develop, source, price and sell products such as apparel, fashion, home, footwear, sporting goods, consumer electronics, cosmetics, food & beverage, and luxury to achieve strategic and operational digital transformation goals.

Mint Velvet began when founders Liz Houghton and Lisa Agar-Rea set out to create an unfailingly chic collection of contemporary, great quality staples and elevated fits that they felt were missing from their wardrobes. Mint Velvet’s core concept, ‘Relaxed Glamour’, was born.   Mint Velvet clothes are sold in almost 130 outlets in the UK and Ireland, and direct to consumer through their e-commerce site.

Mint Velvet has grown rapidly, expanding collections from about 60 to over 1000 SKUS per season. Managing product concept, range planning and buying has become ever more complex.

“We built the brand from scratch, and our spreadsheet-based systems were no longer fit for purpose,” explains Harri Rands, buying director at Mint Velvet. “Things change so quickly that we couldn’t trust the information in front of us, and we knew we had to look for a solution to bring everything together and establish a single source of truth.”

Mint Velvet selected Centric PLM and Visual Assortment Boards for Planning. Centric Visual Boards for Planning merges information from multiple business systems into a highly visual format, allowing users to plan collections and SKUs visually pivoting by channel, delivery date, color and more.

“We started with PLM because product is the core of the business, and it was important to get the foundation right so that we could streamline collaboration and interconnectivity across departments,” says Rands. “We loved the vision of not just a PLM system, but a full package for the end-to-end process of bringing a product to market. Centric’s approach was highly collaborative and we valued their interest in us as a business and how we work, in order to get the product right.”

Mint Velvet’s teams are particularly excited about the addition of Visual Assortment Boards for a holistic view of all product from concept to store, to empower buyers, merchandisers, designers, marketing and retail teams to view assortments strategically in a visual pivot table fashion. This will drive better decision-making for optimal performance and a coherent brand experience across all areas of the business.

“The minute I saw Visual Boards, I thought, wow, this is game-changing,” says Rands. “It truly brings the creative and data sides together and eliminates so many time-consuming manual processes. It will enable us to think more creatively, build themes from concept to store, and transform the buying process. It will give us time and clarity to focus on what really matters, which is the product.”

“We are delighted to welcome Mint Velvet on board,” says Chris Groves, CEO of Centric Software. “Mint Velvet is a strong brand with a determined vision to streamline their processes and grow, and we look forward to deploying Centric solutions and continuing to collaborate with them for the long-term.”

About Mint Velvet

Mint Velvet began when founders Liz Houghton and Lisa Agar-Rea set out to create an unfailingly chic collection of contemporary, great quality staples and elevated fits that they felt were missing from their wardrobes. Feeling frustrated that they couldn’t find anything they wanted to wear, or the great customer service they craved, they started fusing relaxed comfort with glamourous yet wearable fashion trends. Relaxed Glamour was born.

On and off duty, Mint Velvet’s refined, effortless attitude delivers British-based designs inspired by busy women with a modern approach to getting dressed. Mint Velvet’s collections are overflowing with versatility that you can lean on day in, day out. Relaxed Glamour is MV’s fail-safe style formula, and it runs throughout everything they do, from the fabrics they cut to how they put together on-point outfitting options. Taking the time to scrutinize every shape, silhouette, fabric and detail to ensure they always deliver flattering, great quality, understated luxury, whether elevated basics-with-a-twist or standout eveningwear.

After a whirlwind of success in the first couple of years, today Mint Velvet has stores nationwide, a thriving website and partnerships with premium department stores. As Mint Velvet enter the next exciting phase of their journey, they’re on the lookout for exceptional people to join them and help continue the legacy of their ambitious brand growth, with the same energy and passion they’ve had since the beginning. Mint Velvet operates in a professional but non-corporate way and believe that a strong team is greater than a team of strong people (and everyone takes their turn to pitch in and make the tea!).

For more information, visit www.mintvelvet.com.

About Centric Software

From its headquarters in Silicon Valley, Centric Software provides a concept to customer solution experience for consumer goods such as fashion, outdoor, luxury, multi-category retail, grocery, food & beverage, cosmetics & personal care and consumer electronics to plan, design, develop, source, buy, make, price, allocate, sell and replenish products.

Centric Software’s flagship solution Centric PLM brings cost savings and efficiency by optimizing product execution from ideation to development, sourcing and manufacture. Centric Planning is an innovative, cloud-native, augmented-intelligence solution delivering end-to-end planning capabilities to maximize retail and wholesale business performance. Centric Pricing & Inventory leverages AI to drive margin and revenue improvement by influencing demand via price and inventory optimization from pre-season to in-season to season completion. Centric Market Intelligence is an AI-driven, market insight platform for data-informed decision-making on competitor offers and pricing as well as consumer trends and buying behavior. Centric Visual Boards pivot actionable data in a visual-first orientation to ensure robust, consumer-right assortments and product offers.

Centric Software has the highest user adoption rate, customer satisfaction rate and fastest time to value in the industry. Centric Software has received multiple industry awards and recognition appears regularly in world-leading analyst reports and research.

Centric Software is a subsidiary of Dassault Systèmes, the world leader in 3D design software, 3D digital mock-up and PLM solutions.

For more information, visit www.centricsoftware.com.

CAMPBELL, CA, Dec 12, 2023 – Centric Software, the product lifecycle management (PLM) market leader, is pleased to announce that fashion giant Bestseller Fashion Group China (BSFGC) has expanded their partnership with the implementation of Centric Planning and Centric Visual Boards. Centric Software provides the most innovative enterprise solutions to plan, design, develop, source, price and sell products such as apparel, fashion, home, footwear, sporting goods, consumer electronics, cosmetics, food & beverage, and luxury to achieve strategic and operational digital transformation goals.

BSFGC was established in 1996 and is a member of the Bestseller Group clothing and accessories company, headquartered in Denmark. Based in Beijing, BSFGC markets clothing and accessories online and in more than 4,000 stores in China under brands including ONLY, Jack & Jones, Vero Moda and J. Lindeberg.

BSFGC is a long-standing Centric Software customer, having selected Centric PLM in 2014 to improve productivity and collaboration with the business goals of being more flexible and responsive to consumer demand in the fast-changing Chinese market. With the digital foundation for their e-commerce and retail strategy in place, BSFGC is leveraging that base by adding Centric Planning and Centric Visual Boards to deliver merchandise financial planning, assortment strategy and optimization (range planning) as well as visual assortment planning.

Dan Friis, managing partner of BSFGC states, “We were keen to build an end-to-end platform with a seamless data flow to create business transparency and generate more collaboration. Now, together with Centric Software we are delivering a solution for design visualization, analytics and collaboration the hands of designers, product developers and buyers.”

Responsiveness is critical, says Friis. “With Centric Planning and Centric Visual Boards, we will be able to speed decision-making in response to market changes.”

Friis emphasizes that market dynamics, particularly in China but also worldwide, are a core driver behind this strategic decision. Evolving consumer behavior is compelling retailers to take action either through technological upgrades or niche positioning. Better planning technology will enable BSFGC to serve a variety of consumer segments across all channels.

“Pre-season planning at all price points is crucial, as our consumer base has become much more diverse in terms of age and spending power,” explains Friis.

“We must be able to handle omnichannel consumer engagement and increased complexity in cross-channel pricing. Centric Planning and Centric Visual Boards will enable us to achieve more targeted omnichannel assortments.”

BSFGC is passionate about laying a robust foundation for their go-to-market strategy by streamlining pre-season planning and enhancing in-season responsiveness. Centric Software’s powerful AI-driven retail planning and collaborative visual assortment optimization solutions will empower BSFGC to segment with precision through detailed attributes and gain end-to-end visibility and control over financial plans and assortments.

“We believe Centric Planning and Centric Visual Boards will bring more structure to the range planning process and will allow us to take additional criteria into consideration for a tighter, more cohesive collection and a more focused go-to-market strategy,” he concludes. “Centric Planning and Centric Visual Boards will also increase our success rate for new designs through improved accuracy in pre-season planning and help us lead the way in industry best practices. Many companies believe that digitalizing design is more important, but to us, accurate range planning and procurement are key.”

“We are excited to embark on a new stage of partnership with Bestseller Fashion Group China,” says Chris Groves, CEO of Centric Software. “We are working closely with the BSFGC team in a challenging retail landscape, and we are looking forward to innovating solutions that will deliver greater

About Bestseller Fashion Group China

BSFGC was established in 1996 and is a member of the Bestseller Group clothing and accessories company, headquartered in Denmark. Based in Beijing, BSFGC markets clothing and accessories online and in more than 4,000 stores in China under brands including ONLY, Jack & Jones, Vero Moda and J. Lindeberg.

For more information, visit www.bestseller.com.

About Centric Software

From its headquarters in Silicon Valley, Centric Software provides a concept to customer solution experience for consumer goods such as fashion, outdoor, luxury, multi-category retail, grocery, food & beverage, cosmetics & personal care and consumer electronics to plan, design, develop, source, buy, make, price, allocate, sell and replenish products.

Centric Software’s flagship solution Centric PLM brings cost savings and efficiency by optimizing product execution from ideation to development, sourcing and manufacture. Centric Planning is an innovative, cloud-native, augmented-intelligence solution delivering end-to-end planning capabilities to maximize retail and wholesale business performance. Centric Pricing & Inventory leverages AI to drive margin and revenue improvement by influencing demand via price and inventory optimization from pre-season to in-season to season completion. Centric Market Intelligence is an AI-driven, market insight platform for data-informed decision-making on competitor offers and pricing as well as consumer trends and buying behavior. Centric Visual Boards pivot actionable data in a visual-first orientation to ensure robust, consumer-right assortments and product offers.

Centric Software has the highest user adoption rate, customer satisfaction rate and fastest time to value in the industry. Centric Software has received multiple industry awards and recognition appears regularly in world-leading analyst reports and research.

Centric Software is a subsidiary of Dassault Systèmes, the world leader in 3D design software, 3D digital mock-up and PLM solutions.

For more information, visit www.centricsoftware.com.

CAMPBELL, CA, Dec 11, 2023 – Centric Software, the product lifecycle management (PLM) market leader, proudly announces its partnership with Alfa, a premium Norwegian ski and trekking footwear brand. Centric Software provides the most innovative enterprise solutions to plan, design, develop, source, price and sell products such as apparel, footwear, sporting goods, furniture, home décor, consumer electronics, cosmetics, food & beverage and luxury to achieve strategic and operational digital transformation goals.

Alfa, the renowned Norwegian brand established in 1931, has manufactured ski and trekking boots for quality conscious outdoor enthusiasts for over 90 years, as well as supplying professional footwear for the Norwegian Police and Defense Forces. Norway and Sweden are Alfa’s key markets, along with a growing presence across Europe and the US.

Their growth plans, sustainability goals and the limitations of managing product development processes through spreadsheets, led Alfa down the path of acquiring a modern PLM solution. Moreover, the necessity to comply with stringent digital product passport requirements, recording a product’s sustainability and environmental attributes throughout its lifecycle, has increased the need for transparency across the supply chain.

“To meet these goals, the only right way to do it is to have a PLM system in place,” says Camilla Raugland, product development manager at Alfa. “Centric PLM™ was recommended to me by previous colleagues as the best solution.”

Alfa was seeking one solution to manage every aspect of the product development process and capture all product related information into one central repository to drive efficiencies and support international growth goals. After carefully assessing potential PLM partners, they selected Centric Software for its customer references, deep expertise with footwear brands and for Centric PLM’s scalability.

“We were looking into another PLM solution, but they were underdeveloped when it came to footwear,” explains Raugland. “Centric is working with so many shoe brands, and we have very specific requirements. That was a huge tipping point in our selection process.”

Alfa expects Centric PLM will streamline the product development process and enhance quick decision-making with data stored in one single source of truth and available in real time across departments. They also plan to harness the power of Centric PLM to achieve sustainability goals, specifically through the Worldly (formerly known as Higg) integration capabilities.

“I have great expectations for improved efficiencies and the availability of information for the entire organization that PLM provides,” says Raugland. “We expect Centric PLM will benefit the product development department, and the company as a whole, and we also plan to integrate our vendors into PLM at a later date. We see a collaboration with Centric Software far down the road.”

“We are thrilled that Alfa has selected Centric Software as a long-term partner to support international growth and sustainability goals,” says Fabrice Canonge, president of Centric Software. “With Centric PLM as their foundation for the entire product development process, we look forward to seeing how Alfa will optimize the already exceptional quality of their products for outdoor enthusiasts worldwide.”

About ALFA

Alfa is a renowned, Norwegian brand established in 1931. For over 90 years, they have proudly manufactured ski and trekking boots for quality conscious outdoor enthusiasts. In addition, they have provided footwear to professional users, such as the Norwegian Police, the Norwegian Defense Forces and other occupational groups with non-negotiable standards for function, comfort and quality.

The Alfa head office is located in Jaren, 70km north of Oslo. The staff at the head office handles product design and development, sales, marketing and administration. In spring 2017 we established ourselves in Sweden with two three employees in the subsidiary Alfa Sko AB. The production then takes place at selected quality manufacturers in Europe and Asia, according to our strict guidelines and quality requirements and under close monitoring from our sourcing department.

For more information, visit www.alfaoutdoor.com.

About Centric Software

From its headquarters in Silicon Valley, Centric Software provides a concept to customer solution experience for consumer goods such as fashion, outdoor, luxury, multi-category retail, grocery, food & beverage, cosmetics & personal care and consumer electronics to plan, design, develop, source, buy, make, price, allocate, sell and replenish products.

Centric Software’s flagship solution Centric PLM brings cost savings and efficiency by optimizing product execution from ideation to development, sourcing and manufacture. Centric Planning is an innovative, cloud-native, augmented-intelligence solution delivering end-to-end planning capabilities to maximize retail and wholesale business performance. Centric Pricing & Inventory leverages AI to drive margin and revenue improvement by influencing demand via price and inventory optimization from pre-season to in-season to season completion. Centric Market Intelligence is an AI-driven, market insight platform for data-informed decision-making on competitor offers and pricing as well as consumer trends and buying behavior. Centric Visual Boards pivot actionable data in a visual-first orientation to ensure robust, consumer-right assortments and product offers.

Centric Software has the highest user adoption rate, customer satisfaction rate and fastest time to value in the industry. Centric Software has received multiple industry awards and recognition appears regularly in world-leading analyst reports and research.

Centric Software is a subsidiary of Dassault Systèmes, the world leader in 3D design software, 3D digital mock-up and PLM solutions.

For more information, visit www.centricsoftware.com.