Wikitude, Mira Partner for Augmented Reality

SALZBURG, Austria, July 20, 2017 – Wikitude, the world’s leading independent augmented reality technology provider, announces today its partnership with Mira, the creators of Mira Prism. Wikitude has optimized its SDK 7, the recently released AR tool kit powered with Object Recognition, multi-target recognition and Hit-Testing API for SLAM, to deliver augmented reality experiences for Mira Prism using the iPhone’s front camera. 

Mira Prism includes Instant Tracking and Extended Tracking capabilities, as well as advanced image recognition for single and multiple target images using Wikitude’s computer vision technology. The new gear will deliver SLAM-based AR experiences to a vast public allowing users to experience augmented reality with their iPhones anytime, anywhere.

For Martin Herdina, the CEO of Wikitude, “This partnership is another big milestone for AR. Developers will be able to bring Wikitude’s award-winning technology to a ground breaking device, while users will have access to SLAM-based AR for a very affordable price point.”

The optimized Wikitude SDK for Mira Prism will be available in fall 2017.

About Wikitude

Wikitude provides augmented reality (AR) technology for smartphones, tablets, and digital eyewear and has over 100,000 registered developers, 25,000 published apps, and 1 billion app installs. Wikitude’s SLAM SDK was awarded “Best Developer Tool” of 2017 at AWE USA, in the Silicon Valley. Wikitude enables developers, agencies, and enterprises to create AR experiences that delight, amaze, and provide tangible return on investment.

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About Mira

Mira is a mobile augmented reality company that makes premium AR experiences available to everyone. Its Prism headset allows users to discover and share engaging AR content, and its software development kit makes it easy for creators to develop new and unique augmented experiences. Founded by Ben Taft, Matt Stern, and Montana Reed, Mira is backed by seed investors Sequoia Capital, Salesforce CEO Marc Benioff,, Jens Christensen and more.

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