Modlar Online Offers Noritz Products for AEC Community

Modlar_logoSAN FRANCISCO, CA, Sep 16, 2014 – Modlar, the leading online site for the design trade, announced the successful launch of the complete line of Noritz products on their website.

For over 60 years, Noritz has been a leader and innovator in the water heating industry. In 1981, the manufacturer introduced the first electronically-controlled tankless water heater, and they have remained at the forefront among consumers through energy savings and superior hot water delivery.

Since joining Modlar back in April, Noritz has been pleased with the results of their online marketing efforts. Jason Fleming, marketing manager, comments on the “very successful” pairing of Modlar and Noritz, stating, “I’m thrilled to see the number of specifiers downloading our items.” As a Modlar client, Jason also notes, “It is important for Noritz to get in front of contractors and other design professionals, to help us increase our reach. Modlar is helping us do that.”

“Its exciting to see the results that Noritz is experiencing with Modlar,” states Scott Barrington, CEO, Modlar. “As an architect myself, I know that design professionals are looking for an efficient and effective way to download products into their projects.” Barrington created Modlar in 2007 to meet his design needs after being frustrated by the lack of manufacturer specific product information available online. Since then, Modlar has grown to over 60,000 subscribers who are architects, engineers, contractors or designers.

Along with wholesale distributors, Noritz targets contractors and plumbers, and their primary end users, homeowners. Adding Modlar to their current marketing channels has helped the company generate brand awareness with their target audience while increasing sales.

Fleming is also interested in the monthly analytics he receives from Modlar that provide him with specific information on his best selling products by region and by project that he can share with his team.

Water heaters by Noritz can be found in homes and commercial properties throughout the US and Canada. The company is a subsidiary of Noritz Japan, and opened up offices in Fountain Valley, CA in 2002.

About Modlar

As the design world transitions to online, Modlar has become the leading destination site, connecting architects, contractors, engineers and designers with leading manufacturers to create efficient, modern, green and sustainable designs.

With over 60,000 members representing over 17,500 design firms, and hundreds of building product manufacturers, Modlar is revolutionizing the industry. Created by Scott Barrington, an architect and technologist, Modlar has headquarters in San Francisco, CA and Christchurch, NZ and is funded by Movac Partners.

For more information, please visit www.modlar.com.

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