Jan 20 - SoftInWay Appoints Ronnie Lindgren, Chris Bocci To Sales

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SoftInWay Appoints Ronnie Lindgren, Chris Bocci To Sales

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BURLINGTON, MA, Jan 20, 2009 – A world-known developer of AxSTREAM – software for turbomachinery flow path design and multidisciplinary optimization, SoftInWay Inc has added two new members to its Sales and Marketing Team. Ronnie Lindgren joined SoftInWay as International Sales Manager to drive awareness of AxSTREAM software worldwide, and Chris Bocci will primarily focus on SoftInWay sales and consulting services in North America in the capacity of National Sales Manager.

During the recent years SoftInWay has extended its market leadership positions worldwide. With the increasing global demand for advanced turbomachinery design tools and professional FEA and CFD services, the company needs new staff members to develop its market strategies.

Ronnie Lindgren brings a wealth of experience to this new position. Ronnie has more than ten years of international sales experience and has recruited and managed resellers in Europe and Asia for over eight years. As SoftInWay International Sales Manager, he will be responsible for developing existing outlets, entering new markets and expanding the company’s presence in Europe, Middle East, Africa, Australia and Asia.

Chris Bocci will be responsible for growing sales of AxSTREAM and SoftInWay consulting services in North America. Chris has a Bachelor’s degree in Computer Science from Boston College and brings several years of experience in selling software, automation and control solutions to the solar and semiconductor industries. He has a proven track record of growing revenues with leadership roles in Sales, Consulting and Manufacturing operations.

The SoftInWay team is pleased to welcome Ronnie and Chris and believes that their experience, dedication, and passion for sales will contribute greatly to the company’s success.

About SoftInWay

SoftInWay Inc. is a USA corporation, headquartered in Burlington, MA. The company's mission is to serve the high technology community by providing software products and engineering services in the area of research, design and digital prototyping of power generation equipment. SoftInWay develops products for rapid turbomachinery design, provides technical engineering services and uses in-house and industry standard CFD, FEA and CAD tools to address design issues at the earliest possible stage to maximize engineering productivity and increase the efficiency and reliability of equipment. The core product, AxSTREAM™, is an integrated solution based on over 400 years of collective turbomachinery experience of SoftInWay engineering team, with the clear goal of bringing to industry a professional software tool for rapid, optimized turbomachinery flow path design.

For more information, visit www.softinway.com.

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