Pete Moorhouse Joins OPTIS as VP Sales/Marketing
TOULON, France,
July 10, 2008 – OPTIS, world leader in light simulation solutions, has
appointed Pete Moorhouse, 44, as Vice President of Sales & Marketing.
Moorhouse’s move to Optis SAS brings a wealth of industry knowledge and
management experience and provides the important interface between
technology, sales and the customer.
After
graduating from Birmingham University, UK in 1983 with an Engineering
Degree, Moorhouse began his professional career in the conceptual design
studio at General Motors’ Design Centre in Michigan, USA working on both
exterior and interior design projects.
Returning to Europe in 1990, he held a lead position in supporting GM’s
design studios with both European and North American vehicle projects before
founding his own design and engineering company based in Germany.
In 2001 he joined Dassault Systems, Paris, where he was responsible for
product management and defining CATIA V5 Styling and Shape solutions,
focusing on the automotive market in EMEA, USA and Japan.
In 2005 he joined ICEM, world leader in surface modeling solutions, as
Product Director. Moorhouse played the key role in defining product strategy
and managing the Gold Software Partnership with Dassault Systems leading to
its subsequent acquisition of ICEM in June 2007.
Jacques Delacour, OPTIS CEO & President : “We look forward to Pete
leading OPTIS through a period of vigorous growth on an international level.
Pete will enable us to better tailor our product and service offerings to
meet the ongoing needs of our customers, and to anticipate their future
design, simulation and prototyping issues.”
OPTIS is the world leading software editor for the scientific simulation
of light and human vision within a Virtual Reality Environment. Its
solutions allow designers, ergonomists and engineers to simulate and
optimize lighting performance, product appearance as well as the visibility
and legibility of information on Human Machine Interfaces, in a
fully-immersive environment.
Since integrating its SPEOS solution in CATIA V5 in 2002, OPTIS is still
the only company to provide a light simulation solution fully based on a
physical model inside a CAD/CAM software.
OPTIS has delivered more than 5500 licenses to 1500 customers in 36
countries worldwide. Users include most of the major automotive, aerospace,
electronics, white goods and lighting manufacturers, as well as architects,
universities, research laboratories and defense agencies. They use the SPEOS
technology to design, simulate and visualize in a Virtual Reality
environment, products as diverse as automotive lighting, mobile phone
screens and keypads, dashboard and cockpit displays, LCDs, LEDs, luminaries,
and optics for industrial vision and medical applications.
For more information, visit
www.optis-world.com.
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