TenLinks.com Partners With Hewlett-Packard
Alliance Increases HP’s Visibility with CAD, CAE, MCAD, and Mapping/GIS Communities
Novato, Calif., November 29, 2000 - Hewlett-Packard (NYSE: HWP) increased its visibility in target technical markets this month through a sponsorship agreement with TenLinks.com. – the Ultimate Technology Directory. The agreement prominently displays Hewlett-Packard’s name on all of TenLinks.com’s industry-focused online directories. This business alliance will allow HP to target its message to AEC, Mechanical Design, Mapping/GIS and Engineering professionals.
Hewlett-Packard as a main sponsor of TenLinks.com’s online directories will reinforce its presence with professionals who make their company's hardware and software buying decisions. With close to half a million page views and more than 100,000 unique visitors each month, TenLinks.com is the largest, most in-depth and fastest-growing online technical directory. TenLinks.com also reaches out to more than 5,000 professionals each day with the
industry's leading newsletter, CAD Headlines, which will feature Hewlett-Packard’s sponsor messages 40 times in the next year.
Rich Flaherty, HP's Americas technical marketing manager said, "I am delighted to be partnering with TenLinks.com -- who have rapidly become one of the key online directory portals for technical and engineering professionals. Relationships with web portals like TenLinks.com
are an integral part of our marketing efforts to gain access to targeted audiences for HP’s workstation and server products. This will help HP to keep our leadership in the MCAD, MCAE and Mapping/GIS.”
“Hewlett-Packard is one of the most well respected companies among engineers in the world,” said Roopinder Tara, TenLinks.com’s
president and CEO. “We are excited about the sales and marketing opportunities that lie ahead for us.”
About TenLinks.com
TenLinks.com is an innovative, topic-specific online directory specializing in cataloging the vast amount of information for technology professionals that is available on the Internet. Instead of utilizing typical search engine technology and relying on
keywords.
Founded in February of 1999, TenLinks.com is a technical directory based upon on the principle that industry professionals do not have time to surf on the Internet. Currently, TenLinks.com finds, organizes and even ranks websites based upon the recommendations of industry experts. TenLinks.com has over 10,000 links to CAD, Map/GIS, CAE and engineering sites in over 1,600 pages. In addition, it distributes several industry-leading email newsletters. TenLinks’ directories have earned industry awards, including Netscape Cool Site, ANBAR Cool Site and earned a Scout Report selection. For further information on TenLinks.com, visit
www.tenlinks.com.
About HP
Hewlett-Packard Company -- a leading global provider of computing and imaging solutions and services -- is focused on making technology and its benefits accessible to individuals and businesses through simple appliances, useful e-services and an Internet infrastructure that's always on.
HP has 88,500 employees worldwide and had total revenues from continuing operations of $48.8 billion in its 2000 fiscal year. Information about HP and its products can be found at
www.hp.com.
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