SolidWorks Appoints Christine Washburn as VP, Marketing
CONCORD,
MA, Feb 9, 2009 - SolidWorks confirmed that it has added Christine Washburn
as VP of Marketing. The post had last been held by Rainer Gawlick, who left
the company late in 2008. She reports to Jeff Ray, CEO.
Christine most recently worked with local New England VCs on marketing
strategies for early stage software ventures. She started her career on
Capitol Hill as a lobbyist (she prefers "advocate"). Over the next 20 years,
she worked with a number of software companies largely in the security and
network management industries, including Microcom (modems, remote control
software, now part of HP), Chipcom (smart hubs, now owned by 3Com), Concord
Communications (IT performance management software, now part of Computer
Associates), SilverBack Networks (service provider management software sold
to Dell Computer).
She
admits to being new to the CAD market but is "using the blogs and online
publications such as TenLinks to get up to speed." She says her "extensive
channel background" lets her appreciate the value of the SolidWorks VAR
network.
Asked about her biggest challenge at SolidWorks, Christine responds:
"The biggest challenge for everyone right now is to do more with less and
prioritize those projects that are most meaningful for users. I'm fortunate
to have inherited a company culture that values technical excellence as well
as ongoing dialogue with the customer. My most interesting challenge is how
to leverage the 500,000+ users in our various communities so that we can all
be successful together in designing very cool, high-quality products that
get to market faster and at optimal price points. Alignment and constant
dialogue between sales and marketing is critical as well and very important
to me at SolidWorks. "
For more information, visit www.3ds.com.
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