Dec 2001 - TenLinks Introduces Sponsored Links

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TenLinks Introduces Sponsored Links

Paid-for Links to be displayed prominently alongside free links, rounding out advertising opportunities on leading technical directory

NOVATO, California, December 18, 2001 - Starting immediately, TenLinks.com, the world's largest directory for CAD, CAE and GIS professionals, will offer Sponsored Links. Sponsored Links - which will display alongside TenLinks' mainstay traditional editor-based (free) links - will allow advertisers to tailor a message as well as determine its placement.

Sponsored Links will complement the banner, newsletter and other advertising opportunities available at TenLinks. They will be clearly marked to avoid any confusion as to which links are editor-based and which are paid-for listings.

"Because TenLinks.com is a link-based site, Sponsored Links offer an ideal and cost-effective opportunity for our advertisers to get the attention of our users and generate great direct response," says Roopinder Tara, president and CEO of TenLinks, Inc. "Still, we are very aware of the trust our readers have in our TopTen lists, so we looked long and hard for a way to display Sponsored Links without compromising our credibility among our users."

Samples of Sponsored Links can be viewed on the TenLinks.com home page <www.tenlinks.com> as well as several other popular pages on the site.

TenLinks.com is the first website in the technical industry to offer Sponsored Links. Similar programs have emerged as a standard for advertising in general-purpose search engines such as Google and directories such as About.com.

About TenLinks, Inc.

TenLinks, Inc. is an online media company founded in February 1999. It operates websites and distributes newsletters that provide information and tools for engineers, architects, designers and GIS professionals. Its flagship, TenLinks.com, is the only online directory where industry experts organize the Internet into TopTen lists for engineers, designers, architects and GIS professionals. CADdepot.com is a leading destination for CAD shareware. TenLinks also publishes three industry-leading newsletters: CAD Headlines, CADdepot Update and GIS Monitor.

For more information about TenLinks visit: http://www.tenlinks.com/about.

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